Tag Archives: social media

The Art Of Wasting Time When Communicating Online.

Screen Shot 2015-05-25 at 10.44.44 AMSay what feels right, no matter what the circumstance is. Remember, authenticity rocks. We’ve gotten used to the pause ‘n’ play way of interacting, online. We type, then stop, then backspace, delete and reword ad nauseum. How will what I’m trying to say be ‘heard’ once it comes across? Well it’ll never be heard just right unless your voice is attached. Too much time is WASTED editing, re-editing, worrying.

My point? Not really sure except that it may be time to re-evaluate where your time is actually spent when you’re communicating. Don’t worry so much about all the different ways to say one thing. Just state it, done. If you feel it may get misinterpreted, pick up the phone and let the other side hear your voice.

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Take Risks. Be Real. Unique Is The Only Way To Be.

879120eb29261bfb45c4b19d63e79b9cDo what you’re afraid to do and have been afraid to do. Easier said for sure but this doesn’t mean jumping into a well filled with snakes. There’s a bit more levity to this statement than you may think. Take risks if you aren’t already however big or small they may be. Their size and level of success are measured subjectively by you and only you. Don’t worry about what others ‘may’ think about your hows, wheres and whats. Carve your path and invite others to follow it.

We often take too much time thinking and rethinking. Packaging and repackaging. Organizing and reorganizing. We’re hoarders of obsessive thought and fear. Trust who you are and what you project.cf6babee3dc12c130832cddf540beaa4

In business, shout your uniqueness and what sets you apart from others loudly. Encourage people to be part of your tribe. Get to know who your nemesis is and connect with them on some level. Care about how your business makes people feel. Do your best to create positive experiences over and over again. There isn’t a one size fits all model nor can everyone be pleased all the time and that is A-OK. Priority one is to be real. Be YOU.

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Authenticity Rules. Show The World Who You Really Are.

089540ae5a8bba77259daeb77a78d1feAuthenticity. How often do we actually think about what we’re conveying and how? Whether personal or in business, being authentic really is the only way to be if you plan on creating and sustaining any sort of viable relationship. From a business perspective, being authentic exposes a quality which can positively set you way above your competitors. Coming across as being contrived or disingenuous isn’t attractive.

Consumers (more and more) are judging a company’s offerings based on authenticity rather than price and availability.

Here’s a recent example of my client Dimensions Custom Framing & Gallery using a marketing tactic which really drove home their level of authenticity as a business. Click HERE and take a look at this brief article put out by youinc.com titled ‘Marketing Your Authentic Self’.

Watch what others do not because you want to lift and copy BUT to create and adopt new ways to stand out.

Be Seen. Be Heard. Be Authentic.

Please visit our website @ hogpiecommunications.com

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Break Free From Social Media If You Need To!

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I was recently asked by a bartender as I was ordering a cold pint of Creemore what I thought social media meant exactly.  The question seemed odd, actually let me rephrase, the timing was odd.  I never really did get to answer him, as quickly as the question reached my auditory canals mr. bartender was being summoned from across the bar by a patron clearly on the verge of shrivel if they didn’t throw a G & T down the hatch and fast.  Mr. bartender scurried away to grab the order.  I thought about how I would’ve answered and unfortunately my answer seems to have been dipped in thick molasses rolled in cotton sprayed with veneer.  Social media is all things confusing and life sucking for some and for others it’s a relaxing walk down a pier somewhere in Cape Cod or a quick jump into a sprinkler on a hot sticky humid day.  If you’re feeling it’s too overwhelming, time consuming and just a big boring alternative to reading gossip columns, step away from it all.  No one will hold it against you.

The bite of social connectivity

Curious, how many of us are guilty of sending an email to someone then following it up with a text letting said receiver know that a message was sent? I caught myself doing that earlier and I have to say that it is the dumbest thing I’ve done this morning. Our devices are facilitating odd behaviours, the need to connect using every single medium possible, I mean if I could’ve I would’ve probably followed up the follow up text by sending over an elder precariously balancing a scroll displaying repeated scribblings to the person’s home. Have I lost it? The need and the urgency for response is possessing us and creating salivations similar to sharks teased by molecules of blood bobbing choppy waters. Someone please pull out that hook and yank me off of that stage before I sink further into the depths of impatience and control. I’m blaming devices as I would icy sidewalks for falling over and over again. It’s not the ‘thing’, it’s me. The problem lies beneath the surface of overly priced tracking devices and the need to breadcrumb our social networks for even more attention and response. Step away from the table once you’re done eating.

Hop on hop off the social grid

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Oh holiday season, every year I let you take me hostage.  Every media stream gets hijacked and next thing you know, we’re all drunk on punch.  The social media spider jar has been knocked over and all things holiday are crawling like crazy.  I think I may become anti-social for a bit, the drunk won’t go away anytime soon and wait, is that a big ugly snow covered hangover I see in my future?  If I drop off the social grid for a bit will people think I’m dead?  Or maybe completely off my rocker?  Here’s the thing, I really don’t care.  We’re too concerned with what others think.  Treat social networking like a hop on hop off London bus and don’t worry about it.

All that and a bag of online sharing.

Photo sharing.  Sharing period.  It’s become a big part of what we do online.  We’re digital vessels, mining carts for gems and precious metals.  We find what we like and we share.  It’s good.  Very good.  Some of what we find may be bright and shiny one minute then slowly start to fade as it gets handled by the hundreds of hands it passes thru.  But not always.  So share to your heart’s content.  Not only is it fun, it’s beneficial in so many ways.  I was part of the mixed tape generation, those years gone to dust and most wouldn’t even know what that would mean exactly but that action, that time period truly was the pyramid of sharing and allowing others to get a glimpse into different slices of our being, our personalities.  Reach out and share a friend’s work whether it’s art, music or a clever quote, it’s a handshake and a pat on the back for many.  There aren’t shelves for these miniature digital trophies but people watch, listen and remember.