Tag Archives: social networking

Take Risks. Be Real. Unique Is The Only Way To Be.

879120eb29261bfb45c4b19d63e79b9cDo what you’re afraid to do and have been afraid to do. Easier said for sure but this doesn’t mean jumping into a well filled with snakes. There’s a bit more levity to this statement than you may think. Take risks if you aren’t already however big or small they may be. Their size and level of success are measured subjectively by you and only you. Don’t worry about what others ‘may’ think about your hows, wheres and whats. Carve your path and invite others to follow it.

We often take too much time thinking and rethinking. Packaging and repackaging. Organizing and reorganizing. We’re hoarders of obsessive thought and fear. Trust who you are and what you project.cf6babee3dc12c130832cddf540beaa4

In business, shout your uniqueness and what sets you apart from others loudly. Encourage people to be part of your tribe. Get to know who your nemesis is and connect with them on some level. Care about how your business makes people feel. Do your best to create positive experiences over and over again. There isn’t a one size fits all model nor can everyone be pleased all the time and that is A-OK. Priority one is to be real. Be YOU.

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Break Free From Social Media If You Need To!

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I was recently asked by a bartender as I was ordering a cold pint of Creemore what I thought social media meant exactly.  The question seemed odd, actually let me rephrase, the timing was odd.  I never really did get to answer him, as quickly as the question reached my auditory canals mr. bartender was being summoned from across the bar by a patron clearly on the verge of shrivel if they didn’t throw a G & T down the hatch and fast.  Mr. bartender scurried away to grab the order.  I thought about how I would’ve answered and unfortunately my answer seems to have been dipped in thick molasses rolled in cotton sprayed with veneer.  Social media is all things confusing and life sucking for some and for others it’s a relaxing walk down a pier somewhere in Cape Cod or a quick jump into a sprinkler on a hot sticky humid day.  If you’re feeling it’s too overwhelming, time consuming and just a big boring alternative to reading gossip columns, step away from it all.  No one will hold it against you.

The bite of social connectivity

Curious, how many of us are guilty of sending an email to someone then following it up with a text letting said receiver know that a message was sent? I caught myself doing that earlier and I have to say that it is the dumbest thing I’ve done this morning. Our devices are facilitating odd behaviours, the need to connect using every single medium possible, I mean if I could’ve I would’ve probably followed up the follow up text by sending over an elder precariously balancing a scroll displaying repeated scribblings to the person’s home. Have I lost it? The need and the urgency for response is possessing us and creating salivations similar to sharks teased by molecules of blood bobbing choppy waters. Someone please pull out that hook and yank me off of that stage before I sink further into the depths of impatience and control. I’m blaming devices as I would icy sidewalks for falling over and over again. It’s not the ‘thing’, it’s me. The problem lies beneath the surface of overly priced tracking devices and the need to breadcrumb our social networks for even more attention and response. Step away from the table once you’re done eating.

Social genes…ripped, torn and fading fast.

1botHow social are we really?  Sometimes I wonder, am I really that social? Well I seem to have a healthy helping and heaping spoonfuls of friends that I see on a regular basis.   That I see…hmmm, well I see them on Facebook and on Instagram.  I’ll like their pet cat pictures and enjoy their vitriolic statuses here and there but I think I’m slowly turning into an anime, living through pixels per inch squared.  I think I need to take a break from the school of rock and take classes at the school of how to have conversational speech without the conveniences of backspaces and delete buttons.

Keep your online social networks watered and fed.  They’re fun, they’re an extension of who we are.  Use them to your heart’s content but live beyond pixels and gigabytes. Now that the holidays are over and we’ve entered the big 2-0-1-3, make the majority of your interactions real.

Somewhere down that not so crazy Twitter river

2 dollars by the bed with a pair of rubber shoes, 5 dollars at the bottom. This is what I was told by an older homeless woman earlier today after I handed her 2 dollars.  She’s done her time and still doing it, there was a message in there somewhere and she stated it in 140 characters or less, to me.  As I walked away I wondered how many times in one day that woman recites it. The message made no sense to me but nor do half the tweets I read on a daily basis.  Twitter?  What’s your purpose exactly?  The people want to know.  I chuckle when I hear mass Twitter haters use the ‘ who cares that someone ate a burger on a Tuesday and tweets it ‘ as the example to why they have no use for it.   Well, I’d have to agree. But if you’re a business owner for instance and you’re selling burgers at half price as a special promotion to drive traffic into your artery clogging treehouse, Twitter is definitely one artery your heart would use to pump that message through.  Capillaries and veins know their job and we as digital dwellers unknowingly know ours.  But we pass those messages along and the circuit loop begins and continues on.

I ended up seeing that woman half hour later in a shop buying bread. Witnessing that put a lump in my throat.  I’d like to think that my 2 bucks inspired that purchase.

Social Networking Bling

I guess the more social networking badges, buttons and widgets attached to your online pages the cooler you are.  Lately I’ve been spending a lot of time online getting caught up on the latest marketing hoopla, I really don’t need to be seen arm extended always trying to catch that San Fran streetcar and missing it.  Problem is, I’ve been stumbling upon pasty puffy marketing couch experts, their online pages decorated like plaques displaying their degrees at the University of Facebook likes and Twitter followers, button after button, row upon row.  Top right of their pages generally, their social clubhouses.  And during my travels from one article to the next desperately trying to find oil, I unfortunately start feeling like I’m doing the side step from one war veteran to the next, glancing down at their lapels to see which medals and badges they’re showing.

Don’t ever feel you need to start training for the social networking olympics.  Join whichever online social clubhouses that suit you, your lifestyle, your business.  And if your audience happens to be your long line of 100+ italian relatives or maybe it’s the people who stop into your coffee shop each day to buy your freshly brewed coffee,  choose the clubs that suit your mission best.  You’ll be a pro sniper before you know it.  Aim and shoot.  You’ll hit your target. If Twitter or Pinterest or Instagram don’t make sense to you today, oh well.  Put that book down and pick it up another time.

connect to collect, thinking beyond the social shoebox


Fall. New beginnings. Embrace the unknown. Spring you’ll be much appreciated when its time to clean my fallout. I’m adding, collecting, hoarding ingredients for my stew. Bruised victims step right up, I won’t be sending any one of you down a short plank. One without the other weakens the mix. Thin’s not in that’s for sure. It’s time to harvest those connections, new and old. If someone hands you a business card, don’t use it to pick your teeth. I can’t tell you how many wasted hours I’ve spent searching for that one card only to find it folded over nesting my once chewed wad of gum. Trust me on this one, you just never know when you’ll need to call Jim the plumber who works Sundays. Collect and contain those contacts. Make sure they’re recorded and saved in some sort of digital format. I was once a fan of the shoebox filing system but that concept was thrown out long ago when my carefully labeled system a la Adidas boxes accidentally found themselves surfing down the garbage shoot to hell. It’s one thing to finally get the gumption to make that first step, grab that card, shake that hand and make that connection, now keep it. And not in boxes and tissues. Keep those connections and house them in all of the digital cabins you own.